EAN: 9783954892563

THE FINANCIAL IMPACTS OF CORPORATE SOCIAL RESPO...

Corporate Social Responsibility (CSR) is probably one of the most current and evolving issues
within the business world today. There is extensive research in to the financial impacts that
CSR has upon a business  yet the outcome remains inconclusive due to contradicting findings.
This Independent Learning Project presents many of these contentious financial impacts through
a literature review. The primary research then focuses on attempts to contribute to current
research by questioning employees at a company with a high level of environmental CSR  to
discover if it is a determining factor in terms of their recruitment. An online questionnaire
has been used to gain information from 66 respondents regarding their opinions and experiences
upon environmental aspects when seeking a new job. The research concludes that employees deem
environmental aspects of a business to be relevant when applying for a role  yet the majority
do not actively seek to find information regarding it  thus overstating its importance through
their opinions. Furthermore  the research indicates that utilitarian aspects are rated of
higher importance. This may be a result of difficult financial times.

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