The bestselling business classic on the power of relationships updated with in-depth advice
for making connections in the digital world. Do you want to get ahead in life? Climb the
ladder to personal success? The secret master networker Keith Ferrazzi claims is in
reaching out to other people. As Ferrazzi discovered in early life what distinguishes highly
successful people from everyone else is the way they use the power of relationships-so that
everyone wins. In Never Eat Alone Ferrazzi lays out the specific steps-and inner mindset-he
uses to reach out to connect with the thousands of colleagues friends and associates on his
contacts list people he has helped and who have helped him. And in the time since Never Eat
Alone was published in 2005 the rise of social media and new collaborative management styles
have only made Ferrazzi's advice more essential for anyone hoping to get ahead in business.
The son of a small-town steelworker and a cleaning lady Ferrazzi first used his remarkable
ability to connect with others to pave the way to Yale a Harvard M.B.A. and several top
executive posts. Not yet out of his thirties he developed a network of relationships that
stretched from Washington's corridors of power to Hollywood's A-list leading to him being
named one of Crain's 40 Under 40 and selected as a Global Leader for Tomorrow by the Davos
World Economic Forum. Ferrazzi's form of connecting to the world around him is based on
generosity helping friends connect with other friends. Ferrazzi distinguishes genuine
relationship-building from the crude desperate glad-handing usually associated with
"networking." He then distills his system of reaching out to people into practical proven
principles. Among them: Don't keep score: It's never simply about getting what you want.
It's about getting what you want and making sure that the people who are important to you get
what they want too. "Ping" constantly: The ins and outs of reaching out to those in your
circle of contacts all the time-not just when you need something. Never Eat Alone: The
dynamics of status are the same whether you're working at a corporation or attending a social
event-"invisibility" is a fate worse than failure. Become the "King of Content": How to use
social media sites like LinkedIn Twitter and Facebook to make meaningful connections spark
engagement and curate a network of people who can help you with your interests and goals.
In the course of this book Ferrazzi outlines the timeless strategies shared by the world's
most connected individuals from Winston Churchill to Bill Clinton Vernon Jordan to the Dalai
Lama. Chock-full of specific advice on handling rejection getting past gatekeepers
becoming a "conference commando " and more this new edition of Never Eat Alone will remain a
classic alongside alongside How to Win Friends and Influence People for years to come.
