EAN: 9780593083581

SECRETS OF SAND HILL ROAD - SCOTT KUPOR GEBUNDEN

A Wall Street Journal Bestseller!  What are venture capitalists saying about your startup
behind closed doors? And what can you do to influence that conversation?  If Silicon Valley is
the greatest wealth-generating machine in the world  Sand Hill Road is its humming engine.
That's where you'll find the biggest names in venture capital  including famed VC firm
Andreessen Horowitz  where lawyer-turned-entrepreneur-turned-VC Scott Kupor serves as managing
partner.  Whether you're trying to get a new company off the ground or scale an existing
business to the next level  you need to understand how VCs think. In Secrets of Sand Hill Road
Kupor explains exactly how VCs decide where and how much to invest  and how entrepreneurs can
get the best possible deal and make the most of their relationships with VCs. Kupor explains 
for instance:   • Why most VCs typically invest in only one startup in a given business
category.    • Why the skill you need most when raising venture capital is the ability to tell
a compelling story.    • How to handle a "down round " when startups have to raise funds at a
lower valuation than in the previous round.    • What to do when VCs get too entangled in the
day-to-day operations of the business.    • Why you need to build relationships with potential
acquirers long before you decide to sell.    Filled with Kupor's firsthand experiences  insider
advice  and practical takeaways  Secrets of Sand Hill Road is the guide every entrepreneur
needs to turn their startup into the next unicorn.

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