EAN: 9780753548080

ORIGINALS - ADAM GRANT KARTONIERT (TB)

Number 1 New York Times Bestseller! "Extraordinary". (JJ Abrams). "Fascinating". (Arianna
Huffington). "Inspire creativity and change". (Richard Branson). "One of my favourite
thinkers". (Malcolm Gladwell). "Masterful" (Peter Thiel). "One of the great social scientists
of our time". (Susan Cain  bestselling author of Quiet). "Fresh research  counter-intuitive
insights  lively writing  practical calls to action." (The Financial Times). The New York Times
bestselling author examines how people can drive creative  moral  and organisational
progress-and how leaders can encourage originality in their organisations. How can we originate
new ideas  policies and practices without risking it all[unk] Adam Grant shows how to improve
the world by championing novel ideas and values that go against the grain  battling conformity
and bucking outdated traditions. Using surprising studies and stories spanning business 
politics  sports  and entertainment  Grant explores how to recognize a good idea  speak up
without getting silenced  build a coalition of allies  choose the right time to act  and manage
fear and doubt. Parents will learn how to nurture originality in children  and leaders will
discover how to fight groupthink to build cultures that welcome dissent. Told through dazzling
case studies of people going against the grain  you'll encounter an entrepreneur who pitches
the reasons not to invest  a woman at Apple who challenged Steve Jobs from three levels below 
an analyst who challenged secrecy at the CIA  a billionaire financial wizard who fires
employees who don't criticize him  and the TV executive who saved Seinfeld from the cutting
room floor. Originals will give you groundbreaking insights about rejecting conformity and how
to change the world.

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