EAN: 9781098119737

PRODUCT MANAGEMENT IN PRACTICE - MATT LEMAY KAR...

Product management has become a critical function for modern organizations  from small startups
to corporate enterprises. And yet  the day-to-day work of product management remains largely
misunderstood. In theory  product managers are high-flying visionaries who build products that
people love. In practice  they're hard-working facilitators who bring clarity and focus to
their teams. In this thoroughly revised and expanded edition  Matt LeMay provides real-world
guidance for current and aspiring product managers. Updated for the era of remote and hybrid
work  this book provides actionable answers to product management's most persistent and
confounding questions  starting with: What exactly am I supposed to do all day? With this book
you'll learn: What the day-to-day work of product management entails--and how to excel at it
Why no job title or description will resolve the ambiguity of your role How to bridge the false
dichotomy between "strategy" and "execution" Why the temptation to focus on decks and
documentation can be bad for your team (and for you) How to prioritize your time and pick your
battles

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