EAN: 9781119543152

DATA DRIVEN BUSINESS TRANSFORMATION - PETER JAC...

OPTIMIZE YOUR BUSINESS DATA FOR FIRST-CLASS RESULTS Data Driven Business Transformation
illustrates how to find the secrets to fast adaptation and disruptive origination hidden in
your data and how to use them to capture market share. Digitalisation - or the Digital
Revolution - was the first step in an evolving process of analysis and improvement in the
operations and administration of commerce. The popular author team of Caroline Carruthers and
Peter Jackson  two global leaders in data transformation and education  pick up the
conversation here at the next evolutionary step where data from these digital systems generates
value  and really use data science to produce tangible results. Optimise the performance of
your company through data-driven processes by: * Following step-by-step guidance for
transitioning your company in the real world to run on a data-enabled business model *
Mastering a versatile set of data principles powerful enough to produce transformative results
at any stage of a business's development * Winning over the hearts of your employees and
influencing a cultural shift to a data-enabled business * Reading first-hand stories from
today's thought leaders who are shaping data transformation at their companies Enable your
company's data to lift profits with Data Driven Business Transformation.

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