EAN: 9781394182565

THE POWER OF VALUE SELLING - JULIE THOMAS GEBUNDEN

In The Power of Value Selling: The Gold Standard to Drive Revenue and Create Customers for Life
accomplished sales leader and trainer Julie Thomas delivers a fresh and engaging perspective on
how salespeople can adopt a customer-centric approach when selling to contemporary buyers. In
the book  you'll discover a process that turns you into the trusted business advisor that
buyers crave in unpredictable business environments. It's an actionable guide to better
business conversations--the kind that build trust  forge human-to-human connections  and enable
sellers to compete on value instead of price. The author explains the concept of value in
modern sales  helping you to create winnable opportunities that result in premium pricing.
You'll learn to make it easy for buyers to buy  sell to the C-suite  negotiate on value  close
more business  expand your footprint  generate renewal sales year after year  and uncover
additional buyer needs that will unlock new opportunities for more sales. The Power of Value
Selling explains why how you sell is just as important as what you sell. You'll discover how to
build credibility and rapport with your buyers  how to earn valuable time on their calendars 
how to uncover business problems worth solving  and strategies to eliminate chances for buyers
to delay or defer decisions. The Power of Value Selling is a comprehensive guide to a simple
and powerful framework that accelerates sales  regardless of your product  service  or
industry. It's an essential resource for both sales veterans and early-career sellers who want
to keep things simple while driving real results in intensely competitive and challenging
markets. For more  visit valueselling.com today.

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