From the bestselling beauty brand discover more about skin skincare ingredients and
understanding labels. In 2016 The Ordinary disrupted the beauty industry by doing what
should always be ordinary - telling the truth. The brand democratized skincare by making
active ingredients accessible at sensible price points. The mission was simple: to reject the
status quo in favor of authenticity and integrity. Go behind the labels and into the lab with
the scientists at DECIEM creators of The Ordinary. Ingredients isn't a book about products -
it's about what's inside them. Learn more about popular skincare ingredients and what they
actually do including: Hyaluronic Acid Retinol Squalane Vitamin C From understanding your skin
and how it works to decoding labels formulations and what really goes into your skincare
Ingredients is a guide to how a quiet revolution became a global movement of consumer
empowerment and radical simplicity.