"Outrage is everywhere-on the left and on the right-and many companies are finding themselves
in the crosshairs. Go Fund Me was pressured to cut off funding to protesting truckers in
Ottawa. Disney's CEO was dragged down for mishandling both sides of Florida's "Don't Say Gay"
law. Facebook and other tech companies have been accused of manipulating elections in many
countries and by many parties. People are angry with the world-in some cases rightfully so-and
now view companies as they do governments: as targets of their ire and potential forces for
social change. Managing outrage has moved from being an occasional leadership challenge such
as handling a PR crisis to a necessary and critical leadership capability like strategic
thinking or financial acumen. Based on his popular Oxford leadership program and deep-dive case
studies on organizations such as IKEA Nestlâe the London Metropolitan Police the Vatican
and others Karthik Ramanna offers a set of practices for leaders to navigate this age of
polarization-steps leaders can take to make sense of the outrage they encounter work with
relevant stakeholders to progress through it and emerge stronger for it. Ramanna's practical
framework developed through years of experience with organizations helps leaders "turn down
the temperature " analyze root causes develop and implement distinctive organizational
responses that are mission consistent and build individual and organizational resilience. Just
as governments have systems for managing regular adverse-weather events such as hurricanes
organizations and their leaders now need an equivalent for managing the stakeholder hostilities
that contextualize nearly all their decisions. This book is the essential guide for managing in
the age of outrage"--
