EAN: 9783662483152

STRATEGIC SCIENTIFIC AND MEDICAL WRITING - PIET...

A document may be based on accurate medical and scientific information  follow guidelines
precisely  and be well written in clear and correct language  but may still fail to achieve its
objectives. The strategic approach described in this book will help you to turn good medical
and scientific writing into successful writing. It describes clearly and concisely how to
identify the target audience and the desired outcome  and how to construct key messages for a
wide spectrum of documents. Irrespective of your level of expertise and your seniority in the
pharmaceutical  regulatory  or academic environment  this book is an essential addition to your
supporting library. The authors share with you many years of combined experience in the
pharmaceutical and academic environment and in the writing of successful outcome-driven
documents.

Aktuelle Preise zur EAN 9783662483152

Produktinformationen zur 9783662483152