9780812982008 - Chip Heath - GEBRAUCHT Made to Stick Why Some Ideas Survive and Others Die Why Some Ideas Take Hold and Others Come Unstuck - Preis vom 02102023 050404 h

EAN: 9780812982008

Produktdaten aktualisiert am: 24.11.2024
Hersteller: - Hersteller-ArtNr. (MPN): - ASIN: 0812982002

Including case histories and anecdotes this book shows among other things how one Australian scientist convinced the world he'd discovered the cause of stomach ulcers by drinking a glass filled with bacteria and how a gifted sports reporter got people to watch a football match by showing them the outside of the stadium.

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