EAN: 9783658069834

SOCIAL MEDIA - CLAUDIA WYRWOLL KARTONIERT (TB)

The increasing amount of user-generated content available on social media platforms requires
new methods to find  evaluate  and to compare. To this day  existing ranking approaches to
user-generated content do not allow for evaluation across platforms by exploiting its metadata.
User-generated content  such as blog postings  forum discussions  shared videos etc. does
however contain information that can be used for its evaluation independent of specific search
interests. Claudia Wyrwoll presents a query- and language-independent ranking approach that
allows for global evaluation of user-generated content across different platforms. Building on
an insightful introduction into social media fundamentals  she proposes new models describing
phenomena associated with social media  laying the foundation for further research and
development.

Aktuelle Preise zur EAN 9783658069834

Produktinformationen zur 9783658069834