EAN: 9783954896813

HOW TO START UP A SOFTWARE BUSINESS WITHIN A CL...

The author is beyond excited about the potential that comes from new ventures. One of the key
characteristics of successful entrepreneurs is courage  but courage only is most often far too
little and can end up in a fiasco soon. The author is convinced that there is a set of rules
that is valid for most companies. Knowledge and usage of this set of rules could make an
entrepreneurs life much easier. The key question within this book is: What aspects of business
development are of tremendous importance for Software as a Service start up companies?. In
order to find some answers to this question the author defined a pattern by outlining his
findings within a fictional company called CashOnePro.

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