EAN: 9780749482619

CATEGORY MANAGEMENT IN PURCHASING - JONATHAN OB...

Category Management in Purchasing is a comprehensive guide to strategic category management
which provides a step-by-step guide to its implementation and use  and enables readers to
deliver value and cost savings when sourcing and purchasing. Now in its fourth edition  this
text has cemented its place as the essential reference for category management practitioners.
In this new edition  Jonathan O'Brien shows how a strategic approach needs to integrate with
other approaches  such as supplier relationship management and how the procurement function
negotiates. Additionally  this new edition includes some new insights  based upon the
experience of senior practitioners in industry  on how to make category management a success in
the organization. It also includes some general updates and contextualizes the future
procurement function and an ever increasing digitally enabled  de-globalized  post Brexit
world. There is also additional material on the effect of international developments on
procurement  updated tools and templates  and examples of how these have been successfully used
in industry. Category Management in Purchasing  4th edition connects theory and practice and
provides readers with the tools to analyze complex sourcing situations quickly and clearly  and
so develop innovative and creative proposals for sourcing.

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