The award-winning author team of Libby Libby and Hodge continue Financial Accounting's
best-selling tradition of engaging students from the first day of class focusing on four key
attributes: 1) A trademark focus company approach that integrates content around a familiar
company helping students understand financial statements and the implications of financial
accounting for future managers. 2) A Building-Block Approach to teaching transaction analysis
that spreads coverage over two chapters giving students time to practice and gain mastery with
greater student success. 3) A balance of transaction analysis and financial statement analysis
based on real companies to prepare students regardless of their career aspirations. 4)
Powerful technology to give students with different learning styles and conflicting time
commitments what is needed to help them study more efficiently and effectively including videos
Integrated Excel and General Ledger problems.