A companion guidebook to the number-one bestselling Good to Great focused on implementation
of the flywheel concept one of Jim Collins' most memorable ideas that has been used across
industries and the social sectors and with startups. The key to business success is not a
single innovation or one plan. It is the act of turning the flywheel slowly gaining momentum
and eventually reaching a breakthrough. Building upon the flywheel concept introduced in his
groundbreaking classic Good to Great Jim Collins teaches readers how to create their own
flywheel how to accelerate the flywheel's momentum and how to stay on the flywheel in
shifting markets and during times of turbulence. Combining research from his Good to Great labs
and case studies from organizations like Amazon Vanguard and the Cleveland Clinic which have
turned their flywheels with outstanding results Collins demonstrates that successful
organizations can disrupt the world around them?and reach unprecedented success?by employing
the flywheel concept.